MARKETING TIPS !

I’m in the throes of the summer fair heavy sewing, sorry about not posting more lately.  Two Renaissance Fairs, a craft fair, a vet clinic’s request for cat toys, a local seller needing more, and a few other things happening all in the past two months.  There’s still another event coming up in August, and a craft fair in October, but those two I’m not stressing over.

MARKETING!!!!!!!!!!  The Ren Fairs want fun stuff.  I’ve made several trips over to the local Boelters store for generic ‘to go’ boxes and have been boxing up sets of cat toys.  I’ve learned over the years to go with humor, it not only sells an item faster it also gets someone to pick UP the item which is halfway to getting them to buying it.

So this year my feline cuisine line now has ‘assorted hamsters and dipping sauce’, ‘parakeet a’la mode’ and ‘Japanese Ninja Throwing Shrimp’.  Names like that are far more interesting than ‘four hamsters and a ball’, ‘a bird and a ball’ or ‘four shrimp’.  PRESENTATION IS EVERYTHING. That goes for the name of the thing as well.  It’s all part of perceived value by the customer. 

Think outside the box, folks.  It can make a huge difference in your sales.